HART SCHAFFNER MARX
Client: Hart Schaffner Marx
Brand: Martha Stewart Weddings
Role: Concept Development, Art Direction & Design
Concept: To highlight Hart Schaffner Marx’s seasonal campaign messaging and promote the brand’s different tailored suit fits, this native article capitalizes on the excitement of the spring wedding season. Martha Stewart Weddings curates a suit suite - applicable for grooms, guests of honor and plus ones - matching Hart Schaffner Marx’s four tailored suit fits with four popular wedding celebrations.
Client: Hart Schaffner Marx
Brand: Fortune
Role: Concept Development, Art Direction & Design
Concept: A good first impression is made even more memorable when you look as sharp as you feel. This service-based article outlines the key items every man needs to make a great impression at work- whether his goal is to nail an interview or elevate his professional wardrobe. Leading the style conversation with Hart Schaffner Marx made to measure suiting, this article drives home the impact of a custom-tailored suit while also educating readers on the brand’s textile selection, fitting and tailoring process. To round out the modern man’s style portfolio, Fortune makes additional styling recommendations such as non-competitive leather goods, men’s grooming products and personal accessories that further accentuate his attire and individuality.