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CROCS

Client: Crocs

Brand: HelloGiggles

Role: Concept Development, Art Direction & Design

Concept: This article highlights how five women with unique lives and senses of style incorporate Croc’s versatile shoes into their everyday wardrobe. We showcase the personality and everyday attire of each woman, speaking to why she loves Crocs for both their style and comfort. Each woman provides quotes and insights about how Crocs keeps her moving forward, touting how the shoe carries her from busy days at work to girls nights out, or wherever else life might take her.

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Client: Crocs

Brand: People

Role: Concept Development, Art Direction & Design

Concept: People and Crocs start a style conversation around Summer fashion moments that call for shopping! Whether planning to spend your day by the water or stage hopping at a music festival, this article features 5 curated looks based on popular seasonal occasions and events. Inspired by the latest celebrity-approved trends, this article ensures readers are looking their best for any event, positioning Crocs as the shoe that can that can take you anywhere, anytime. 

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